Expert Insights
The Power of Endorsements: How They Can Make or Break a Political Campaign
Endorsements have been an integral part of political campaigns for decades. That’s why we spend considerable time guiding our candidates through the endorsement process at Letizia Agency…
The Future of Political Campaigning: Why OTT is a Game-Changer for Campaign Strategy
Over-the-top (OTT) advertising is digital advertising that reaches viewers through streaming services such as Netflix, Hulu, and Amazon Prime Video. It has become an increasingly popular method for political campaigns at Letizia Agency to reach voters…
Campaigning 101: How to Launch Your Political Bid and Win the Election
As we begin signing candidates for the 2024 political cycle, I wanted to address some things a new candidate should know before running for political office. All which Letizia Agency can handle for you…
TRADITIONAL ADVERTISING VS. DIGITAL ADVERTISING
Advertising is an essential aspect of marketing for any business or political campaign. The advertising method has evolved over the years with the advent of technology. Traditional advertising and digital advertising are two main methods of advertising…
Politics and Digital Collide
In the past few decades, digital marketing has become essential for businesses to reach their target audience and promote their products or services. But digital marketing is not limited to the business world…
